Sunday 27 March 2011

'The Fayretrade Market'

On Wednesday 16th March my group carried out the final presentation of our 'Enterprise Project' in lectures. We had created 'The Fayretrade Market' where everyday, ordinary people could come along and trade homegrown produce with one another. The whole idea of this project was to create a business, a service or a product that would appeal to Post-Consumers. So we decided that creating a service where communities can come together and trade excess home grown produce would be ideal - not only would we bringing communities together, we would be encouraging people to 'grown their own' and not have to worry about the excess. 

Every 3 months we would hold one of these events in a local hall where anybody could come along and trade game, fruit and vegetables amongst one other. The entrance fee into each event would £6 but for those who know they will be attending all four events in the year they can purchase a 'Growers Card' and pay a one off fee of £18. 


Alongside this we will sell 'Grower Packs' at a one off cost of £20 which includes everything you need to get you growing. These packs will also be sold by large gardening suppliers and in stores such as B&Q. We have also included a booklet in the pack which contains the laws & regulations of game, where you can grow in urban areas, along with seasonal growing charts and information about our website.

In the first year we hope to get 'The Fayretrade Market' full established and well known in the Dundee area, in year two we plan to expand to Aberdeen and in year three to Edinburgh. Further expansions from year 5 onwards would include the trading of a wider range of products, more events and expansion to larger cities within the UK.


Our logo:


'Grower Pack':


Posters:


Website:

No comments:

Post a Comment